SOLUTION: Nothing energizes and exhilarates us like music. But it takes energy to give energy, streaming one track produces on average 1 gram of CO2. And although streaming is far from the largest climate culprit, Spotify has made a pledge to the planet and net zero emissions.
Having people download all of Spotify is not a sustainable or even possible solution, but fortunately for us we don’t have to. By targeting the streams that are repeated the most, we can make a significant impact. This is Spotify Clean Repeats. A new feature that tracks your most repeated songs and puts them into offline mode, making your top tunes the cleanest.
Spotify Clean Repeats - The sound of saving energy.
Art direction: Cajsa Winqvist
Copywriting: Oscar Larsson, KLas Kalderén
The Clean record
